Start a conversation

Campaign targeting

  • Behavioural Re-targeting

    This feature is for targeting specific users who have already shown some interest in your product or brand through your campaign, i.e. already visited your product page but haven’t completed the “acti...

  • Category/Niche targeting

    We offer 3 main categories: 1) Adult- Targeting this category will provide you with traffic from sources containing Adult content.  In addition , enabling this option will show sub-categories that cor...

  • Frequency capping

    On CPM campaigns it's the number of times a unique visitor sees your ad. You are given the possibility to choose from 1 to unlimited impressions / unique visitor / 24h. Note that the frequency capping...

  • IP targeting

    Our IP Ranges Targeting allows advertisers to target or block specific IP addresses/ranges. This is particularly useful for 3/4G carrier targeting, where advertisers can use additional IP ranges inste...

  • Is there a list of sites?

    Our Premium sites are composed of the most frequently visited and high quality traffic sources on our network.  You can see the list of these sources and the relevant ad spots available per website an...

  • Keyword targeting

    Keyword targeting helps you to match the content of the advertising campaign with the content of specific websites.  To be matched with publisher keywords in your campaign you should keep it simple, c...

  • Optimising your campaigns

    What should you do first? For advertisers who are just beginning, you should run your campaign for a long enough time (normally 24hrs) to gather sufficent data. Check your ROI reports! What colour do ...

  • Setting specific campaign running times

    Our platform has a day-parting feature to select the exact times of when you want your campaigns to run and in which time-zone. This option can be found on Step 2  of your campaign, under Show Advance...

  • Site/zone targeting/ de-targeting

    You can target / de-target  sites and ad zones using 2 different methods 1. In step 4 Sites & Zones of your campaign On Target mode you can select Include / Exclude zones .  If you write on the search...

. .